There’s no point in building a website unless there are visitors coming in. A major source of traffic for most sites on the Internet is search engines like Google, Yahoo!, MSN, Altavista and so on. Therefore, by designing a search engine cozy site, you will be able to rank straightforwardly in search engines and obtain more visitors.
Major search engines employ programs named crawlers or robots to index websites to list on their search result pages. They follow links to a page, reads the content of the page and record it in their own database, pulling up the listing as persons search for it.
If you want to make your site indexed with no trouble, you should abstain using frames on your website. Frames will only confuse search engine robots and they might even abandon your site because of that. Moreover, frames make it trying for users to bookmark a specific page on your site without using long, complicated scripts.
Do not present needed data in Flash movies or in images. Search engine robots may only read text on your source code so if you present essential words in Flash movies and images rather than textual form, your search engine ranking will be affected dramatically.
Use meta tags accordingly on each and every page of your site so that search engine robots know at first glance what that particular page is about and whether or not to index it. By using meta tags, youre making the search engine robot’s job simpler so they will crawl and index your site more frequently.
Stop using wrong HTML tags like font to style your page. Use CSS (Cascading Style Sheets) instead because they are more effective and streamlined. By employing CSS, you may get rid of redundant HTML tags and make your pages much lighter and faster to load.
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